InfiniGraph's programmatic mobile video intelligence platform, powered by KRAKEN™, analyzes billions of images over millions of videos to improve click-to-play rates based on human interactions. This mobile-first platform maximizes a brand's effectiveness and content marketing spend by dynamically adjusting to maximize primary/secondary play and play completion rates. InfiniGraph helps video publishers increase their video lifetime value by leveraging machine learning technology to analyze visuals and group consumers for the best recommendation, ultimately solving the problem of billions of un-played videos being left on the table.