The accelerator offers hands-on assistance with the basics, achieving investment readiness, and meetings with investors and potential customers. It is a zero-equity brand that supports an international community of entrepreneurs, investors, and industry experts. Startup Sauna has been accelerating founders since 2010 and focuses on technology companies to help them find the right product-market fit and go-to-market strategy. The program is free, and teams can choose between a grant of 1000€ or free accommodation during the program. The firm is based in Espoo, Finland, and has a co-working space that serves as a meeting point for entrepreneurs and investors. The space hosts various startup-related events, such as founder talks, pitching competitions, and hackathons.