The company was founded by supply chain experts and offers a cloud-based prescriptive analytics platform that helps retailers and manufacturers match supply with demand throughout a product's lifecycle. Their solutions enable businesses to improve strategic decisions across key functional areas such as demand prediction, fulfillment/replenishment, assortment strategies, product allocation, and pricing strategies. By empowering optimization engines to learn from vast data sets, businesses can make smarter, faster, and more informed decisions, resulting in a strong measurable ROI and improved business agility.