The company's Digital Media Exchange hosts real-time, professionally produced video from 500+ content partners in verticals such as news, finance, lifestyle, entertainment, and sports. Inform distributes this premium video via its own video player to 5,000+ professional publishing partners, including major media networks and local television stations covering all 50 states, creating a demo-rich environment that provides advertisers with massive video pre-roll scale and efficient targeting options to reach their preferred online audience.