The platform provided by Thought Vector uses artificial intelligence to collect and analyze customer feedback from various sources. It offers features such as auto-tagging, sentiment analysis, custom analytics dashboard, customer support optimization, and FAQ suggestions. The company's application also includes auto-tagging text topics, lower feedback categorization costs, stack ranking problems by impact, monitoring known problems, and ensuring resolution. Thought Vector's goal is to deliver actionable insights from large-scale consumer feedback using natural language processing (NLP).