Serotta is a company that specializes in the design, engineering, and manufacturing of road bikes. They focus on creating bikes that offer structural integrity, functional performance, and excellent handling, even during hard braking. Each bike is designed, configured, and assembled specifically for one cyclist at a time, ensuring a personalized experience. Serotta's road bikes are built to be loved and cherished for a lifetime, catering to cyclists who value staying connected on the road and seek a reliable and high-performing bicycle.