Rheo is a San Francisco-based startup that has created a social video platform to solve the problem of fragmented online video content. By offering a personalized stream of curated videos, Rheo aims to make video discovery effortless for consumers. The platform uses simple interactions to learn user preferences and deliver more personalized content. Rheo has already gained recognition, being named one of the Best of 2016 by the App Store. Currently available on Apple TV, Rheo plans to launch soon for iOS, desktop, and mobile web.