SmartFocus' Message Cloud sends out 60 billion personalized interactions and 7 million email campaigns annually, allowing businesses to eradicate conversion kerbing obstacles, through smart and crowd insights, email, and personalization across any device – all on one powerful platform. The software brings customers into contact with brands, whatever the device, whatever the channel, and provides a personalized and unforgettable experience. The Message Cloud has been named a Strong Performer by Forrester Research, Inc. in its inaugural Wave report on the fast-growing RTIM market and in their Wave report The Forrester Wave™: Cross-Channel Campaign Management, Q2 2016, with the highest score possible in five criteria.