Lumyer is a mobile application that allows users to edit and animate their photos with contextual animated effects and filters. The app offers a library of over one hundred real video effects that can be applied to pictures and selfies. Users can save their edited photos as live photos or share them on popular social networks like Facebook, Instagram, Messenger, and WhatsApp. Since its launch in 2015, Lumyer has gained over 1.5 million installs and has more than 500,000 monthly active users. The company was founded in Los Angeles, California by Diego Mortillaro, Simone Offredo, and Francesco Scrufari.