Founded in 2001, Dension initially focused on manufacturing hard disk drive based MP3 players for cars, offering a novel alternative to CD players. The company later shifted its focus to integrating Apple iPods with car systems, allowing users to enjoy high-quality sound and easy control through their car's original sound system. Dension expanded its product line to include interfaces for various car brands and models, and in 2005 launched the Gateway series, capable of handling multiple devices and mp3 playback from USB-connected flash drives. The company continued to innovate, adding features such as handsfree mobile calls via Bluetooth and video playback. Today, Dension is a market leader in in-car entertainment solutions, offering products for a wide range of vehicles in the European market. Their products are purchased by car manufacturers and distributed through a network of resellers. The company's production facilities are located in Pásztó, Hungary, where all products are manufactured and assembled.