The company's platform collects and customizes sales materials such as videos, text, and images about a product or service and presents the information uniformly across all sales channels. InRiver's PIM products and services help create, update, refresh, maintain and distribute content about products globally, enabling businesses to efficiently control the product flow for their globally recognized brands. With a centralized software solution, businesses can meet the evolving needs of commerce and future-proof their business ambitions, while inRiver transforms product information into a profit-making asset at every touchpoint along the entire product journey.