BCCL is India's most diversified media company, with a portfolio of successful brands such as The Economic Times, Times of India, Femina, Sandhya Times, Times FM, and Filmfare. They offer radio and television programs production and distribution, web portals operation, and mobile value-added services. BCCL has a unique "Brand Capital model" and is regarded as one of the most innovative publishing companies. Their policies and benefits are one of the best in the industry, and they invest in their people, as shown in their high employee referral rate.