Founded in 2014, Alliance for Microfinance in Myanmar is a for-profit MFI that focuses on social performance management. The institution aims to strengthen businesses and family welfare in Myanmar by offering financial education to unbanked entrepreneurs, particularly women entrepreneurs. It endorses the Smart Campaign for client protection and aspires to full compliance with the Universal Standards for Social Performance Management (USSPM) in 2016. Alliance was established as a partnership between FIDES of Switzerland and BASIX of India, two leaders in the field, with the goal of contributing to poverty alleviation and economic growth in Myanmar.