MixMarvel aims to create a vast 3D virtual game world by integrating blockchain technology into game development. They offer publishing services, including token economy design, marketing, and operations, to attract the right target audience. MixMarvel's community operation team encourages community members to participate in ecosystem construction through token incentives. They have developed their own benchmark blockchain games and provide comprehensive publishing services to third-party developers. MixMarvel's competitors include Origin Protocol, Huya.com, and TT Yuyin.