Julep is the world's first full-stack beauty brand, controlling every aspect of product development, manufacturing, and distribution. By leveraging crowdsourced feedback from social channels like Facebook, Twitter, Instagram, and Pinterest, Julep creates over 300 new products annually. They bring products to market 10 times faster than traditional beauty brands, starting with their Mavens online subscription community and expanding to Julep.com, Sephora, QVC, and Nordstrom. Julep's omnichannel approach allows customers to influence product offerings through discussions and selections. Founded in 2007, Julep combines beauty and technology, empowering women and delivering exciting cosmetics, skincare, and toxin-free nail polish faster than competitors. Their products are available through subscriptions and major retailers like QVC, Nordstrom, Amazon, and Ulta Beauty.