The company provides a platform that helps investors make informed decisions by offering insights, education, and ratings. They aim to empower both experienced and new investors by providing valuable information about stocks, ETFs, and market tools. The platform is user-friendly and intuitive, making it easy for investors to access and understand the information they need. Additionally, the company offers a chatbot tool that allows bot builders to have meaningful conversations with their audience. They also have a separate platform called EquitySet, which specializes in financial data visualization and analysis.