Movista was established to solve the problem of accurately tracking merchandiser activity for CPG companies that utilize third-party merchandising companies. The company has developed a technology solution that allows for the collection of merchandising data in retail stores, improving operations with retail execution and workforce management software. Movista's enterprise-grade retail execution SaaS empowers store and field teams to orchestrate in-store work and improve on-shelf availability. The solution unifies all key execution functionality into a single integrated desktop/mobile work hub that enhances workforce productivity and in-store item management. The company's technology can be leveraged to solve similar pains in adjacent industries such as healthcare, education, utilities, and transportation.