Fave is a Southeast Asian fintech platform that enables offline merchants to connect with customers through gift cards and vouchers. The app allows merchants to accept digital payments and offers customers cashback and loyalty points that can be redeemed in future transactions. Founded in 2015 and based in Kuala Lumpur, Malaysia, Fave was acquired by Pine Labs in April 2021. Currently operating in 35 cities across Malaysia, Singapore, and Indonesia, Fave plans to expand to India in 2021.