The company operates as an ecommerce delivery platform that enables customers to request, ship, and track their deliveries. uParcel has a decentralized distributed model, which means that packages are delivered point-to-point without consolidating them at warehouses. The company's mobile app matches delivery bookings to their network of crowdsourced drivers in real-time, providing fast and flexible delivery options for the growing ecommerce sector. uParcel is the largest home-grown same-day delivery company in Singapore, offering on-demand delivery services.