Founded in 2010 and later rebranded, Trip.com is now the largest online travel agent in China and generates most of its revenue from accommodation reservations and transportation ticketing. While the pandemic has affected its international business, the company is positioned to benefit from China's rising demand for outbound travel. Trip.com competes with other OTA companies in China and has a mission to create the best possible travel experience for its customers, supported by a global team available 24/7.