The company's flagship product, Sparse Track, enables hyperlocal delivery companies to deliver orders in the lowest possible time and cost, while increasing customer satisfaction and transparency. Sparse Track is highly scalable and can be integrated with almost any PoS or Order Management System. The solution provides real-time tracking for customers and merchants, making the food delivery process more transparent. The product was being used by restaurants and other hyperlocal delivery companies in and around Gurgaon before being acquired by Zomato in September 2016 at an undisclosed sum.