Appnique's technology mines app stores, social networks, and curated websites to identify high-affinity targets for app marketers. This allows them to build high-quality audiences and achieve real-world results, such as increased customer lifetime value and reduced cost per install. With Appnique, marketers have ongoing scalability and transparency in audience building, without the need for personalized data. Additionally, the company offers full ad campaign management services to maximize return on ad spend and meet growth targets.