Erik van Hoof

Erik van Hoof has 15 years of experience in software development, systems integration and sales, marketing and partner recruitment. He co-founded CWR Mobility BV in January 2006 and is responsible for EMEA sales and partner management as well as global consulting and support services. After studying Computer Science, Erik van Hoof started his career in 1996 as a technical specialist for a systems integrator that specialized in ERP and Service Management back office solutions. In this role, Erik saw customers’ need for mobility and soon took on a role as development manager of a solutions group, developing mobility solutions for field service. During this time, van Hoof gained extensive hands-on experience in mobilizing field sales and field service workforces. His mobile solutions expertise ranges from small installations to those of large multi-national organizations. His experience has spanned technical, sales, marketing, and partner recruitment roles. In 2005, Erik decided to start a company focused on mobility solutions and co-founded CWR Mobility in January, 2006. The company has focused on development of innovative, highly configurable mobile solutions based on the Microsoft Dynamics® CRM platform. The company’s flagship product, CWR Mobile CRM, has grown to become the leading mobile client for Microsoft Dynamics CRM. Erik has a passionate interest in the ongoing evolution of CRM and mobile technologies. He actively seeks to develop partnerships with companies that understand and have expertise in CRM and mobility.