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SilverPush
SilverPush
Company

Last deal

$11.61M
Local Amount - INR 950M

Amount

Series C

Stage

07.11.2022

Date

3

all rounds

$19.41M

Total amount

date founded

Financing round

General

About Company
Silverpush helps brands understand and reach their customers through context-relevant video ad placement targeting.

Industry

Sector :

Subsector :

Keywords :

Also Known As

Silverpush

founded date

15.08.2012

founders

Number of employees

51-100

Company Type

For Profit

Last funding type

Series C

IPO status

Private

Description

The company offers three products: Unique audio beacon, Pris, and Syncads. Unique audio beacon is an inaudible beacon installed in TV ads that allows advertisers to connect with mobile users who are listening to these ads. Pris is a TV ad analytics platform that enables advertisers to track the impact of their ads and derive insights from them. Syncads allows advertisers to personalize TV ads based on live events on various channels and their relevance to the brand. Silverpush focuses on mobile advertising, providing an integrated dashboard for advertisers to retarget and analyze their consumers across all screens. The company has also developed its own real-time bidding platform for mobile, bidding on billions of ad requests per month.
Contacts

location

Singapore

Contact Email

Phone number

Website URL

https://www.silverpush.co

Social url

Legal Names

Legal name

Silverpush
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total rounds

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Financials

Funding Rounds
7
3

Number of Funding Rounds

$19.41M

Money Raised

Their latest funding was raised on 07.11.2022. Their latest investor JM Financial. Their latest round Series C

Date 
Funding Round 
Investors 
Money Raised 
Lead 
07.11.2022
Series C
4
$11.61M
Local Amount - INR 950M
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Financial Services, Finance, Venture Capital

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Mumbai, Maharashtra, India

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total raised

$102M

count Of Investments

13
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Subsector

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M&S Partners

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Subsector

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Location

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count Of Investments

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count Of Exists

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Co-Investors
Investors
17
7

Number of lead investors

17

Number of investors

Investor 
Lead 
Round 
Partners 
JM Financial
JM Financial
Yes
Series C
Siddharth Kothari
Siddharth Kothari
IDG Ventures
Yes
Venture - Series Unknown
—
GSF
GSF
No
Venture - Series Unknown
—
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Sector

Investment Banking and Brokerage Services

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Diversified Financial Services

Keywords

Financial Services, Finance, Venture Capital

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Mumbai, Maharashtra, India

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total raised

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count Of Investments

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Subsector

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count Of Investments

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count Of Exists

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Acquisitions
2
Acquiree Name 
Date 
Price 
Acquisition Name 
Vidgyor
Vidgyor
11.07.2023
—
SilverPush-Vidgyor
BetterButter
BetterButter
18.09.2019
—
SilverPush-BetterButter
Vidgyor acquired by SilverPush

Vidgyor acquired by SilverPush

acquirer

SilverPush
SilverPush

date

11.07.2023

type

Acquisition
Vidgyor

Vidgyor

Vidgyor personalizes internet TV advertising on connected devices.

Sector

Media

Subsector

Media Agencies

Location

Bengaluru, Karnataka, India

total rounds

2

total raised

$500K
BetterButter acquired by SilverPush

BetterButter acquired by SilverPush

acquirer

SilverPush
SilverPush

date

18.09.2019

type

Acquisition
BetterButter

BetterButter

BetterButter is a social discovery platform for recipes.

Sector

Food Producers

Subsector

Food Products

Keywords

Food and Beverage, Search Engine, Social Media

Location

Delhi, India

total rounds

2

People

Founders
3
Mudit Seth
Mudit Seth

Mudit Seth

Mudit Seth is the Co-founder & CMO Cartoq.com. He is a former Head - Global Business & Strategy at Tyroo and Co-Founder & CMO at SilverPush. Mr. Seth received a bachelor's degree in Business Management & Marketing at Apeejay School Of Management and earned an MBA in Business Management & Marketing at IIPM.

current job

CarToq
CarToq

organization founded

2
Mudit Seth

Mudit Seth

Hitesh Chawla
Hitesh Chawla

Hitesh Chawla

CEO at SilverPush

current job

SilverPush
SilverPush

count Of Investments

1
Hitesh Chawla

Hitesh Chawla

Alex Modon
Alex Modon

Alex Modon

Founder and CEO at Omni Labs

current job

Omni Labs
Omni Labs

organization founded

2
Alex Modon

Alex Modon

Employee Profiles
16
Kritika Arora Khanna

Kritika Arora Khanna

GM-Performance Marketing

GM-Performance Marketing

Shivam Shukla

Shivam Shukla

Assistant manager performance marketing

Assistant manager performance marketing

Piyush Bhatt

Piyush Bhatt

Head - international business operations

Head - international business operations

Lalit Verma

Lalit Verma

Sales manager

Sales manager

Rimakshi Chakraborty

Rimakshi Chakraborty

Senior human resources manager

Senior human resources manager

Hitesh Chawla
Hitesh Chawla

Hitesh Chawla

Founder & CEO

Founder & CEO

Activity

Recent News
2
News Timeline

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