Founded in 2006 and based in San Francisco, Better Capital invests in a variety of sectors including fintech, cryptocurrency, education tech, SaaS and software, consumer technology, agri-tech, health tech, gaming, and climate services. Better Labs is their portfolio of product businesses which includes ReadyContacts, PicBackMan, DataDoctor, Magik, Simple wall, and Maroun Place. They partner with founders early on and invest with conviction, helping their companies build from idea to early PMF to traction to follow-on fund raises. With a portfolio of 200+ companies, including successes like Slice, Rupeek, and Open, Better brings deep insights, strong networks, and data to help founders in multiple ways. They also publish annual letters that condense all the action and learnings into a simple read. Better is founded and run by Vaibhav Domkundwar, a lifelong entrepreneur turned investor with 20+ years of operating experience across product, growth, sales, and marketing.