The company offers social network application services, production, and relevant technology to provide users with a positive experience in network production. Its products include blogs, albums, music, BBS, an IM software called Rainbow, and a dancing browser game called 51 New Dazzle Dance. Additionally, 51 operates an online community platform for game lovers that integrates game development and operation, real-time dating, blog space, beauty anchors, and other entertainment businesses. The company is committed to providing stable services for users to store their personal data such as photos and blogs and to communicate with each other easily. As of June 2009, 51 had over 160 million registered users, with 38.5 million logging in at least once a month, generating about 300 million page views per day, uploading over 10 million photos, and writing over 3 million blogs per day.