Videology
Company

Last deal

$80M

Amount

Debt Financing

Stage

09.08.2017

Date

3

all rounds

$201M

Total amount

date founded

Financing round

General

About Company
Videology is a software provider for converged TV and video advertising.

Industry

Sector :

Subsector :

Also Known As

TidalTV

founded date

01.02.2007

founders

Number of employees

Company Type

For Profit

Last funding type

Debt Financing

IPO status

Private

Description

The company offers digital media advertising technology solutions that connect advertisers with consumers who are most interested in their brands by leveraging consumer data and ad decisioning. Their converged advertising software optimizes media and data for advertisers and media companies to forecast audiences and expected demand across devices, bringing programmatic advertising to the TV and premium video marketplace. Recently acquired by Amobee, Videology simplifies big data to empower marketers and media companies to make smarter advertising decisions across screens.
Contacts

Contact Email

Phone number

Social url

Legal Names

Legal name

Videology, Inc.
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M&A Details
1

Transaction name

Acquired by

Amobee

announced date

10.05.2018

Financials

Funding Rounds
5
3

Number of Funding Rounds

$201M

Money Raised

Their latest funding was raised on 09.08.2017. Their latest investor QED Investors. Their latest round Debt Financing

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Investors 
Money Raised 
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Co-Investors
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Number of lead investors

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Acquisitions
2
Acquiree Name 
Date 
Price 
Acquisition Name 
LucidMedia acquired by Videology

LucidMedia acquired by Videology

acquirer

Videology
Videology

date

02.10.2012

type

Acquisition
LucidMedia

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Sector

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Subsector

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Keywords

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Collider Media acquired by Videology

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acquirer

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date

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type

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Subsector

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People

Founders
1
Scott Ferber
Scott Ferber

Scott Ferber

Scott has spent his career utilizing mathematics and information technology to build profitable businesses and products. As Chairman and CEO of Videology, Scott is focused on guiding the company through each new phase of growth, and driving innovation to meet the industry’s latest opportunities. A pioneer in the digital advertising industry, Scott is committed to developing smart solutions to meet the needs of the world’s largest marketers and media agencies, with a focus on international expansion that has resulted in offices in 28 locations across the globe. Prior to his work with Videology, Scott most notably co-founded Advertising.com in 1998 – the world’s leading performance-based digital advertising network – and sold the company to AOL in 2004. He has also held key roles at Fortune 500 companies such as Procter & Gamble and Capital One. Scott has received numerous awards including Ernst & Young Entrepreneur of the Year in 2000, CEO of the Year by Blue Chip Venture Company, and the American Business Award’s “Stevie” for Best Executive in 2005. Scott graduated summa cum laude with a B.S. degree from the University of Virginia, Dept of Systems Engineering in 1991, and a M.S. from the Stanford University, Dept of Engineering-Economic Systems in 1992.

current job

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Videology

organization founded

2

Scott Ferber

Employee Profiles
204

Eric Harley

Senior principal data scientist; math team lead

Catherine Hallam

Senior director, data strategy and analytics

Georgia Underhill

Vp, service and solutions

Barbara Montzamir

Facilities and human resources engagement manager

Simone Walsh

Director, human resources apac

Olivia Torrence

Human resources administrator

Oli Clary

Senior director, technician services and operations

Lynette Turnbull

Vice president enterprise solutions emea

Activity

Recent News
0