HAX invests in startups with initial prototypes, customer insight, and vision, and provides support in engineering, business development, fundraising, design, and marketing. They also offer a globally diverse community of mentors and partners. HAX Boost is a program that helps hardware startups refine their sales and marketing strategy over 6 weeks in San Francisco. HAX continues to support startups even after the program ends, assisting with resources, talent, marketing, sales, and partnerships.