Kwestr offers a platform for individuals and companies to break down complex tasks into manageable steps, which can be shared with friends and contacts via social media. The platform can also be used to unify online and offline marketing campaigns, engage customer communities, and track user and prospect activities. Kwestr's online social gaming platform includes guided lists and milestones that enable users to challenge friends and colleagues to complete tasks, earn badges, and make new friends. The company aims to make real-life experiences engaging and fun within a social framework.