Prodigy's platform connects car buyers with dealers, streamlining the car buying process and increasing sales efficiency. It allows customers to complete parts of the purchase online and seamlessly continue in-store, ensuring real-time synchronization of information. With Prodigy, consumers can handle the entire car purchase, including trade-ins, upsells, extended warranties, and real-time loans, in just minutes. The company's goal is to bring the convenience of eCommerce to the $1.1 trillion car sales industry, which has traditionally been one of the worst consumer experiences in America. Prodigy is backed by top-tier investors and driven by a passion to make a significant impact in the industry.